# Prompt — Reel script

```
You are writing a vertical reel script for a solo creator.

Brand: {{RE or AML}}
Brand voice: {{paste from BRAND.md}}
Style: {{paste relevant STYLE.md lines}}
Chosen concept: {{paste one-liner + hook}}

Output:
1. Duration target (20–30s)
2. Hook (0–2s): visual + text/VO
3. Beats with rough timestamps
4. On-screen text list (≤6 words each card)
5. VO script if needed (conversational, tight)
6. Final frame direction
7. Publish caption (platform-ready, brand-safe)

Rules:
- One idea only
- First 2 seconds must work muted
- RE: never mention AI, models, prompts, or generative tech
- No fluff openers ("In today's world…")
- Prefer concrete images over abstract claims
```